Peak
80
Weeks
1
Score
67
Chart Year
2018
The music video was directed by Grant Singer,[22][23] with a warning in the beginning: "This video may potentially contain seizure triggers for those with photosensitive epilepsy. Viewer discretion is advised." In the visual, Sivan dances in the middle of an empty warehouse and empty city streets. Around the middle of the music video, Sivan is joined by a number of shirtless men in interior settings,[24][25][26] which includes porn star and model Brody Blomqvist.[27][28] The visuals were inspired by scenes from Christina Aguilera's "Dirrty" video, and Sivan said: "In that video, she looks greasy and, like, dirty. I wanted the video to feel really greasy and grimy, like some weird warehouse party."[29] Katie Anastas of WUWM opined that this song's music video "leaves behind the soft colors and innocent images of his 2015 videos and depicts a confident, unapologetically queer icon".
This sensual, upbeat track was released as the lead single from Troye Sivan's fifth studio album. "'My My My!' is a song of liberation, freedom, and love," Sivan said. "Throw all inhibition to the wind, be present in your body, love wholeheartedly, move the way you've always wanted to, and dance the way you feel - hopefully even to this song!" The black-and-white music video features Troye Sivan dancing on his own and with a bunch of shirtless men. The clip was shot by frequent The Weeknd collaborator Grant Singer, who also directed Taylor Swift's and Zayn's "I Don't Wanna Live Forever" and Lorde's "Green Light" clips. Troye Sivan explained the background to the song in a Genius interview: "Love is a very scary thing. Especially if you're not sure yet if the other person loves you back. It's a really scary place to be in. As exciting as it is, there's a lot of vulnerability in it, and there's a bunch of reasons why people don't let themselves have that. For me, with this song, it was a bad time, it was a really bad time. But, what can you do?" Oh my, my, my I die every night with you Oh my, my, my Living for your every move Sivan explained the hook: "With the chorus, we had, 'My my my. I die every night with you' first. And then it was like 'Well why do you die with them every night?' And then it was like 'Living for your every move.' I feel like when you're in that new love, or not even love, when you're in that infatuation with someone, every little touch feels like electricity. You can just touch your hand or whatever. I remember specifically the night I was picturing when we were writing this song. I remember being led through a bar with my hand and he was pulling me. I was just like, 'Oh my God.' It's like that kind of stuff."
Shine on, diamond Don't make me wait another day 'Cause passion is passion You know it just as well as me, mm Now, let's stop runnin' from love, runnin' from love Let's stop, my baby (my baby) Let's stop runnin' from us, runnin' from us Let's stop, my baby Oh my, my, my I die every night with you Oh my, my, my Living for your every move Spark up, buzzcut I've got my tongue between your teeth (uh) Go slow, no, no, go fast You like it just as much as me (uh, yeah) Now, let's stop runnin' from love, runnin' from love Let's stop, my baby (my baby) Let's stop runnin' from us, runnin' from us Let's stop, my baby Oh my, my, my I die every night with you Oh my, my, my Living for your every move Oh my, my, my I die every night with you (ooh, you know) Oh my, my, my (Oh my, my, my) Living for your every move (your every move) Oh my, my, my My, my, my Should be the last night ever Should be the last night we're apart Got my name on this treasure On this treasure Oh my, my, my (oh my, my, my) I die every night with you (I die, I die, I die, I die, yeah yeah) Oh my, my, my (oh my, my, my) Living for your every move (Living for, living for, yeah) Oh my, my, my I die every night with you (Oh my, my, my, oh my, my, my) Oh my, my, my Living for your every move (Living for your every move) Oh my, my, my
| Week | Chart Date | Position | Points |
|---|---|---|---|
| 1 | Jan 27, 2018 | 80 | 46 |